Fan Loyalty and Engagement

Engaged fans and sponsors are vital for creating a commercially sustainable football club. There’s nothing more valuable for a club than the people who support it.

To be successful in modern football, clubs must provide fans and sponsors with a seamless, value-creating digital experience that builds loyalty, supports passion, and opens up for attracting new fans and new possibilities for generating revenue.

Our mission is to help football clubs maintain and grow a loyal and committed community that feels tightly connected to the club. Here, the digital experience is key – both on and off matchdays.

We provide clubs with the knowhow and digital tools to create a good fan experience, to understand who the fans are, to communicate and market to them directly – and to measure the ROI more precisely.

Together with the club, we develop a customized digital solution that creates true value for all stakeholders. Engaging and communicating with fans and sponsors on a regular basis play an important role in bringing the people closer to the club – and of course capitalizing on their interest and support.

The digital solutions will vary. Depending on the club, the culture, the fans, the digital ambitions – and of course the budget.

Our areas of expertise include ticketing, access control and data-based, digital communication with fans and sponsors.

Customized and integrated into the club

Our digital solutions for ticketing, access control, and data-based communiacation and marketing are not standard products.

We always customize our software so that it matches the needs of the football club we work with. We integrate the solutions with existing club systems so that all valuable data can be gathered and used intelligently across different platforms.

We want staff, fans, sponsors and volunteers to feel empowered by taking the digital leap, not burdened. We’re here to make things easier, not more difficult.

Boots on the ground

That’s why we insist on having “boots on the ground” during the whole process. From start to finish.

It’s our experience that all digital projects might experience bumps along the way – especially when going live for the first time on a matchday! No need to worry, we will physically be by the staff’s side to secure a smooth transition and a successful launch.

Get in touch with NewC

The first step to digital greatness is sending us a message. We handle all inquiries confidentially.